SMS Marketing is one of the cheapest marketing methods which is easy to handle and which also fetches good response. The greatest advantage of SMS Marketing over other advertising media is that it allows you to target specific potential customers or the customers in a specific area. Customers also tend to respond more to this type of adve... rtising as they feel more personalized when they receive an SMS rather than seeing the same in newspaper, television etc. So in SMS marketing, the conversion rate of users is comparatively more than other available marketing methods at present. Another advantage of SMS Marketing is that you can start advertising or sending messages (which can be customized at any stage) without much advance planning and delay. For example; a garment retailer feels that the pace of movement of a particular invent+ More